Surviving a Social Media Witch Hunt and Threading a Theme Through Your Memoir with Natalie MacLean

Promo graphic for Writing Your Resilience Episode Seventeen Surviving a Social Media Witch Hunt, includes photo on the left of the host Lisa Cooper Ellison a middle-aged white woman with silver curly hair wearing a blue dress and on the left guest Natalie MacLean, a middle-aged white woman with blond hair, wearing a read flower-print dress.

About Surviving a Social Media Witch Hunt and Threading a Theme Through Your Memoir with Natalie MacLean

Natalie MacLean joins the Writing Your Resilience podcast to talk about surviving a social media witch hunt, how it impacted her relationship with alcohol, threading a theme through her memoir and marketing your book like a pro.



Transcript for Surviving a Social Media Witch Hunt and Threading a Theme Through Your Memoir

Please note: This transcript has been edited for clarity and flow.

Lisa [0:08]
I first read an excerpt of Natalie MacLean’s memoir during a scene-writing class she took for me in 2020. As soon as I read her work and learned about her book’s premise, I knew her story would be a hit. So, it was a huge delight when I heard her interview on the Shit No One Tells You About Writing podcast late last year while driving down Interstate 81. I immediately got in touch about having her on the podcast so we could celebrate her bestselling memoir. Wine Witch on Fire: Rising from the Ashes of Divorce, Defamation, and Drinking Too Much. Natalie has been named world’s best drink journalist and has won the James Beard Foundation journalism award. She hosts the New York Times recommended podcast, Unreserved Wine Talk, and offers popular online wine and food pairing classes. To attend one of those classes, please click on the link to her website in the show notes. Before we get to our conversation, I have a few questions for you. Have you ever witnessed or been the victim of a social media pile-on? If this happened to you, how would you cope? What’s your relationship to alcohol? And finally, if you’re writing a book, does it have a theme? If so, have you wondered how to thread that theme through your narrative arc? I hope you’ll ponder these questions as you listen along. Now let’s get to my conversation with Natalie MacLean. Well, hello there, Natalie. Welcome to the Writing Resilience Podcast.

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Show Notes for Surviving a Social Media Witch Hunt and Threading a Theme Through Your Memoir with Natalie MacLean

Natalie MacLean joins the Writing Your Resilience podcast to talk about surviving a social media witch hunt, how it impacted her relationship with alcohol, threading a theme through her memoir and marketing your book like a pro. 

Natalie’s Bio: Natalie MacLean, named the World’s Best Drinks Journalist, has also won four James Beard Foundation Journalism Awards. She’s the bestselling author of Red, White and Drunk All Over. Her new memoir, Wine Witch on Fire: Rising from the Ashes of Divorce, Defamation, and Drinking Too Much has just become a national bestseller and has been described as “This decade’s Eat Pray Love.”

She hosts the NYT recommended podcast, Unreserved Wine Talk, and offers popular online wine and food pairing classes at www.nataliemaclean.com.

Resources Mentioned During This Episode

Episode Highlights

  • 4:00 Developing Your Voice
  • 5:52: Dealing with an Online Pile On
  • 10:00 Caring For Yourself While Writing a Tough Story
  • 13:00 Re-evaluating Your Relationship with Alcohol  
  • 21:00 The Struggles of Working in the Male-Dominated Wine Industry
  • 27:00 Threading the Witch Theme into This Story  
  • 32:00 The Power of Book Club Guides and Bonuses
  • 38:00 Rebuilding Your Relationship to Social Media After a Pile On

Connect with Natalie: 

Connect with your host, Lisa:

Sign up for Psychology of Character Development for Memoirists: https://janefriedman.com/the-psychology-of-character-development-for-memoirists-with-lisa-cooper-ellison/

Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com



About Your Host


Lisa Cooper Ellison is an author, speaker, and trauma-informed writing coach with an Ed.S in Clinical Mental Health Counseling. She has spent the last two decades helping clients and students turn difficult experiences into art, and currently teaches courses in memoir, the psychology of writing, and the book proposal. Her essays have appeared in the New York Times, Huffpost PostHippocampus Literary Magazine, and Kenyon Review Online, among others. 


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